Skip to content


We don’t push products. We craft solutions.

PDI is a smaller boutique agency working closely with agents to offer personalized service on individual client needs. We offer the strength of many carriers in one agency by being a member of LIBRA, the largest independent insurance marketing organization in the United States.


John A. Hanson founded PDI in 1975 to better serve agents and brokers with a thoughtful, balanced, and personal approach toward risk mitigation strategies.  As PDI grew, it attracted top talent that share the same commitment to excellent service with integrity, trust, and expertise.  PDI’s leadership team forms lasting relationships in our industry and with our clients.  Our growth is a mirror of our clients’ success.  We look forward to working with you.

Get Started

Call 920-739-2303 / 800-234-7341 or register for our advisor dashboard.
Our experienced, credentialed team is happy to walk you through any question.

PDI Financial Group

601 North Lynndale Drive
Appleton , WI 54914
Toll Free (800) 234-7341
Phone (920) 739-2303
Fax (920) 739-2205

For Broker Dealer Use Only-Not for Use with the General Public. Securities offered through The Leaders Group, Inc., Member FINRA/SIPC, 26 West Dry Creek Circle, Suite 800, Littleton, CO 80120 (303) 797-9080. PDI Financial Group is not affiliated with The Leaders Group, Inc.

Customer Relationship Summary
Broker Check

Copyright © PDI Financial All Rights Reserved | Designed by Apis Productions